B-TEC Exploring Media Products
B-TEC Exploring Media Products
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COMPONENT 3: Create a Media Product in Response to a Brief
COMPONENT 3: Create a Media Product in Response to a Brief
The 12-week assessment period:
• an independent research period
• Activity 1 (Parts A and B) 5 Hours
• a preparatory period
• Activity 2 5 Hours (OFFLINE)
Starter Activity - Analysing Posters
Please chose a poster to analyse and complete the document below
Please complete the task below
You might need to isolate the layers to edit through Photoshop
Poster Example
Poster Example
Image: Young adult running outdoors on a track with dynamic motion.
Purpose: Promote fitness and active lifestyle.
Target Audience: 16–30-year-olds, sporty, health-conscious.
Style: Bright, energetic, Instagram-ready.
Final Size: Square (1080x1080 px for Instagram).
Photoshop Edits (basic for BTEC)
Crop Tool → focus on the runner
Brightness & Contrast → make the image pop
Colour Balance / Vibrance → enhance blues & reds
Sharpen Tool → make runner crisp
Effects
Blur (background only) → focus attention on runner
Vignette → subtle frame to draw eye
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